top of page
My designs

I combine design, marketing & communication to create innovative design solutions and effective brand communication while focusing on creating meaningful relationships between companies & people. 

Hello, I'm Sofi
 

Captura de Pantalla 2023-05-22 a la(s) 18.06_edited.jpg

What I do

Understanding what the target audience needs

5bf110f14d50531aaca26c251c3441aa-doodle-de-flecha-vertical.png

Creation of practical solutions through design, that bring value to people

5bf110f14d50531aaca26c251c3441aa-doodle-de-flecha-vertical.png
Recurso 3.png

Strategize on how to communicate the brand's unique value proposition 

5bf110f14d50531aaca26c251c3441aa-doodle-de-flecha-vertical.png

Take a look at some of my work

Captura de Pantalla 2022-12-11 a la(s) 21.28.03.png

SameYou:
Designing to help brain injury survivors

Captura de Pantalla 2022-07-23 a la(s) 12.32.24.png
Captura de Pantalla 2022-07-23 a la(s) 13.44.39.png
Captura de Pantalla 2023-05-22 a la(s) 21.45.51.png

About me

I am a senior-year design student who has spent the last four years going back and forth between studying in Buenos Aires and working in NYC. I am a passionate and resourceful person who enjoys working in a team. 

I combine design with marketing as it is a powerful tool to grab the attention of potential clients, stand out from the competition, and create a memorable brand identity, designs, and products. I am committed to continuous learning by working for the very best in the industry.

Graphic Designer

SameYou (Charity based in London, UK)

Oct 2022 - Present

Graphic Designer

Online Spanish  (Language school based in California)

Oct 2021 - Jul 2022

Production Assistant

ISLYNYC  (Jewelry company in NYC)

Aug 2021- Oct 2021

Design intern

CW&T (Industrial design company in NYC)

Jan - Mar 2020

Intern

Dynomighty (Product company in NYC)

Jan - Mar 2020

Product designer & Co-founder

Houston pencil cases (school non-profit) 

About me

My design guiding principles 

"Make real the things that you want to see in the world" - CW&T 

"If we are going to make thigs in our life, we might as well make them beautiful" - Steve Jobs

"Embrace minimalism but don't allow it to make the products cold" - Steve Jobs

"Aesthetic and funcionality go hand in hand, they are both equaly important" - Ignacio Urbina

"Less is more" - Ludwig Mies van der Rohe

contacto
bottom of page